How to Remove Google Text Ads

It seems that almost every web page you view these days has Google AdSense texts ads spread across the top or down the side.
These ads have never bothered me. They are easy enough to ignore and besides, website owners are entitled to earn a living just like the rest of us.
However, lately some sites have started embedding the Google ads in the center of the page or worse still, right in the middle of a block of text. So I decided enough was enough and started looking for ways to block the ads.
It turns out that it's dead easy to stop them. In fact there are many ways you can do it. For example Firefox users can use the AdBlock or CustomizeGoogle extensions to kill the ads while Internet Explorer users can use one of the many ad-blocker add-ins such as AddSubtract, WebWasher or the excellent freeware program IE7Pro.
Perhaps the simplest and most universally applicable method is to use the Windows Hosts file to block the address of the Google ad-server.
There is another advantage in using this technique; it will help you develop an understanding of the Hosts file and its many uses.

The Windows Hosts file

This a file on your computer that can be used to locally translate the names of web sites into IPs. IPs are sets of four numbers separated by dots like 65.109.128.16. They are the real addresses of the internet not web site names (URLS). Names are only a convenience and have to be translated into IPs. For example, the name (URL) of my website is techsupportalert.com but its IP, its "real" address on the internet, is actually 72.52.134.218.
Normally this kind of translation takes place at your ISP. They have a special server dedicated to the task called a DNS server. Whenever you type a URL like www.yahoo.co.uk into your browser address window, the DNS server translates the name into the corresponding IP 203.84.219.114. It's automatic and requires no involvement from you.
However, you can also do it locally on your own PC and that's where the Windows Hosts file comes into play.
The Hosts file is just a plain text file containing a simple list of web site names (URLs) and their corresponding IPs. Here's an example of what a Hosts file might look like:
203.84.219.114 www.yahoo.co.uk
216.239.115.141 www.cnet.com
You can think of this like an address book. In an address book you look up a name and find the address. With the Hosts file you look up a web site name (URL) and find the address (IP). In the example above, any reference to the name www.yahoo.co.ukwill directed to the address 203.84.219.114.
Now, the Hosts file on most computers has nothing in it. That's fine because the DNS translation is usually handled by your ISP.
If your Hosts file does have entries then these are used for the DNS translation for those sites instead of your ISPs DNS server. This is actually fractionally quicker as it saves a step. In fact. some web accelerators store thousands of popular sites in your Hosts file to take advantage of this slight increase in speed.
But there's another common usage for the Hosts file: to block addresses. This is done by using a dummy address, typically 127.0.0.1, that goes nowhere. For example, consider this entry:
127.0.0.1 www.yahoo.co.uk
With this entry in the hosts file, any reference to www.yahoo.co.uk will be redirected to the address 127.0.0.1. Now that address is not a valid web address for any real web site. In fact, by convention it refers to your own computer.
If you have this entry in your Hosts file and you type www.yahoo.co.uk into your browser, you'll get an error message: "Host cannot be found."
This is the very technique that we can use to block Google text ads.

Stopping Google Ads with the Hosts File
All the Google text ads seem to come from the addresses pagead.googlesyndication.com or pagead2.googlesyndication.com. If we place these names in the Windows Hosts file and point them to a dummy address then the Google ads will not appear.
First though, we need to locate the hosts file. Here is the usual location for the major Windows versions:
Windows 9x, ME C:\WINDOWS
Windows NT (and some 2K) C:\WINNT\system32\drivers\etc
Windows 2K, XP, 2003, Vista C:\WINDOWS\system32\drivers\etc
The Hosts file is simply called "HOSTS" and has no file extension.
It's a simple text file and must only be changed with a plain text editor like Notepad and never a word processing program such as MS Word.
First, we need to open the Hosts file in Notepad. If you don't know how to do that then locate the Hosts file in Windows Explorer and right-click on it. Select "Open" and then check "Select the program from a list." You'll then be presented with list of programs; select Notepad. You should now see a simple text file.
Go to the first blank line at the bottom of the file and type in ( or copy and paste) these two lines:
127.0.0.1 pagead.googlesyndication.com
127.0.0.1 pagead2.googlesyndication.com
Make sure you leave no blank lines before this entry.
Just save the file and you are finished. Saving this change may spark an alert from your anti-spyware software but it's OK, just approve the change.
If you've followed the instructions carefully you should never see Google AdSense text ads again. If at a future stage you want to see the ads again, just use Notepad to delete the line you just added.
The same technique can be used to block other advertising servers, malicious spyware or sites containing inappropriate material. In fact a number of folks offer free downloads of Hosts files containing thousand of entries of such unwanted sites.

Avoiding Copyright Infringement

How does copyright infringement apply to the internet?

Copyright infringement occurs when you use or distribute information without permission from the person or organization that owns the legal rights to the information. Including an image or cartoon on your website or in a document, illegally downloading music, and pirating software are all common copyright violations. While these activities may seem harmless, they could have serious legal and security implications.

How do you know if you have permission to use something?

If you find something on a website that you would like to use (e.g., a document, a chart, an application), search for information about permissions to use, download, redistribute, or reproduce. Most websites have a "terms of use" page that explains how you are allowed to use information from the site. You can often find a link to this page in the site's contact information or privacy policy, or at the bottom of the page that contains the information you are interested in using.

There may be restrictions based on the purpose, method, and audience. You may also have to adhere to specific conditions about how much information you are allowed to use or how the information is presented and attributed. If you can't locate the terms of use, or if it seems unclear, contact the individual or organization that holds the copyright to ask permission.

What consequences could you face?

• Prosecution - When you illegally download, reproduce, or distribute information, you risk legal action. Penalties may range from warnings and mandatory removal of all references to costly fines. Depending on the severity of the crime, jail time may also be a possibility. To offset their own court costs and the money they feel they lose because of pirated software, vendors may increase the prices of their products.
• Infection - Attackers could take advantage of sites or networks that offer unauthorized downloads (music, movies, software, etc.) by including code into the files that would infect your computer once it was installed. Because you wouldn't know the source or identity of the infection (or maybe that it was even there), you might not be able to easily identify or remove it. Pirated software with hidden Trojan horses is often advertised as discounted software in spam email messages.

Understanding Internationalized Domain Names

What are internationalized domain names?

To decrease the amount of confusion surrounding different languages, there is a standard for domain names within web browsers. Domain names are included in the URL (or web address) of web site. This standard is based on the Roman alphabet (which is used by the English language), and computers convert the various letters into numerical equivalents. This code is known as ASCII (American Standard Code for Information Interchange). However, other languages include characters that do not translate into this code, which is why internationalized domain names were introduced.

To compensate for languages that incorporate special characters (such as Spanish, French or German) or rely completely on character representation (such as Asian or Arabic languages), a new system had to be developed. In this new system, the base URL (which is usually the address for the home page) is dissected and converted into a format that is compatible with ASCII. The resulting URL (which contains the string "xn--" as well as a combination of letters and numbers) will appear in your browser's status bar. In newer versions of many browsers, it will also appear in the address bar.

What are some security concerns?

Attackers may be able to take advantage of internationalized domain names to initiate phishing attacks. Because there are certain characters that may appear to be the same but have different ASCII codes (for example, the Cyrillic "a" and the Latin "a"), an attacker may be able to "spoof" a web page URL. Instead of going to a legitimate site, you may be directed to a malicious site, which could look identical to the real one. If you submit personal or financial information while on the malicious site, the attacker could collect that information and then use and/or sell it.

How can you protect yourself?

• Type a URL instead of following a link - Typing a URL into a browser rather than clicking a link within a web page or email message will minimize your risk. By doing this, you are more likely to visit the legitimate site rather than a malicious site that substitutes similar-looking characters.
• Keep your browser up to date - Older versions of browsers made it easier for attackers to spoof URLs, but most newer browsers incorporate certain protections. Instead of displaying the URL that you "think" you are visiting, most browsers now display the converted URL with the "xn--" string.
• Check your browser's status bar - If you move your mouse over a link on a web page, the status bar of your browser will usually display the URL that the link references. If you see a URL that has an unexpected domain name (such as one with the "xn--" string mentioned above), you have likely encountered an internationalized domain name. If you were not expecting an internationalized domain name or know that the legitimate site should not need one, you may want to reconsider visiting the site. Browsers such as Mozilla and Firefox include an option in their security settings about whether to allow the status bar text to be modified. To prevent attackers from taking advantage of JavaScript to make it appear that you are on a legitimate site, you may want to make sure this option is not enabled.

Understanding Web Site Certificates

What are web site certificates?

If an organization wants to have a secure web site that uses encryption, it needs to obtain a site, or host, certificate. There are two elements that indicate that a site uses encryption (see Protecting Your Privacy for more information):

• a closed padlock, which, depending on your browser, may be located in the status bar at the bottom of your browser window or at the top of the browser window between the address and search fields
• a URL that begins with "https:" rather than "http:"

By making sure a web site encrypts your information and has a valid certificate, you can help protect yourself against attackers who create malicious sites to gather your information. You want to make sure you know where your information is going before you submit anything.

If a web site has a valid certificate, it means that a certificate authority has taken steps to verify that the web address actually belongs to that organization. When you type a URL or follow a link to a secure web site, your browser will check the certificate for the following characteristics:

1. the web site address matches the address on the certificate
2. the certificate is signed by a certificate authority that the browser recognizes as a "trusted" authority

If the browser senses a problem, it may present you with a dialog box that claims that there is an error with the site certificate. This may happen if the name the certificate is registered to does not match the site name, if you have chosen not to trust the company who issued the certificate, or if the certificate has expired. You will usually be presented with the option to examine the certificate, after which you can accept the certificate forever, accept it only for that particular visit, or choose not to accept it. The confusion is sometimes easy to resolve (perhaps the certificate was issued to a particular department within the organization rather than the name on file). If you are unsure whether the certificate is valid or question the security of the site, do not submit personal information. Even if the information is encrypted, make sure to read the organization's privacy policy first so that you know what is being done with that information.

Can you trust a certificate?

The level of trust you put in a certificate is connected to how much you trust the organization and the certificate authority. If the web address matches the address on the certificate, the certificate is signed by a trusted certificate authority, and the date is valid, you can be more confident that the site you want to visit is actually the site that you are visiting. However, unless you personally verify that certificate's unique fingerprint by calling the organization directly, there is no way to be absolutely sure.

When you trust a certificate, you are essentially trusting the certificate authority to verify the organization's identity for you. However, it is important to realize that certificate authorities vary in how strict they are about validating all of the information in the requests and about making sure that their data is secure. By default, your browser contains a list of more than 100 trusted certificate authorities. That means that, by extension, you are trusting all of those certificate authorities to properly verify and validate the information. Before submitting any personal information, you may want to look at the certificate.

How do you check a certificate?

There are two ways to verify a web site's certificate in Internet Explorer or Firefox. One option is to click on the padlock icon. However, your browser settings may not be configured to display the status bar that contains the icon. Also, attackers may be able to create malicious web sites that fake a padlock icon and display a false dialog window if you click that icon. A more secure way to find information about the certificate is to look for the certificate feature in the menu options. This information may be under the file properties or the security option within the page information. You will get a dialog box with information about the certificate, including the following:

• who issued the certificate - You should make sure that the issuer is a legitimate, trusted certificate authority (you may see names like VeriSign, thawte, or Entrust). Some organizations also have their own certificate authorities that they use to issue certificates to internal sites such as intranets.
• who the certificate is issued to - The certificate should be issued to the organization who owns the web site. Do not trust the certificate if the name on the certificate does not match the name of the organization or person you expect.
• expiration date - Most certificates are issued for one or two years. One exception is the certificate for the certificate authority itself, which, because of the amount of involvement necessary to distribute the information to all of the organizations who hold its certificates, may be ten years. Be wary of organizations with certificates that are valid for longer than two years or with certificates that have expired.

Browsing Safely: Understanding Active Content and Cookies

What is active content?

To increase functionality or add design embellishments, web sites often rely on scripts that execute programs within the web browser. This active content can be used to create "splash pages" or options like drop-down menus. Unfortunately, these scripts are often a way for attackers to download or execute malicious code on a user's computer.

• JavaScript - JavaScript is just one of many web scripts (other examples are VBScript, ECMAScript, and JScript) and is probably the most recognized. Used on almost every web site now, JavaScript and other scripts are popular because users expect the functionality and "look" that it provides, and it's easy to incorporate (many common software programs for building web sites have the capability to add JavaScript features with little effort or knowledge required of the user). However, because of these reasons, attackers can manipulate it to their own purposes. A popular type of attack that relies on JavaScript involves redirecting users from a legitimate web site to a malicious one that may download viruses or collect personal information.
• Java and ActiveX controls - Different from JavaScript, Java and ActiveX controls are actual programs that reside on your computer or can be downloaded over the network into your browser. If executed by attackers, untrustworthy ActiveX controls may be able to do anything on your computer that you can do (such as running spyware and collecting personal information, connecting to other computers, and potentially doing other damage). Java applets usually run in a more restricted environment, but if that environment isn't secure, then malicious Java applets may create opportunities for attack as well.

JavaScript and other forms of active content are not always dangerous, but they are common tools for attackers. You can prevent active content from running in most browsers, but realize that the added security may limit functionality and break features of some sites you visit. Before clicking on a link to a web site that you are not familiar with or do not trust, take the precaution of disabling active content.

These same risks may also apply to the email program you use. Many email clients use the same programs as web browsers to display HTML, so vulnerabilities that affect active content like JavaScript and ActiveX often apply to email. Viewing messages as plain text may resolve this problem.

What are cookies?

When you browse the Internet, information about your computer may be collected and stored. This information might be general information about your computer (such as IP address, the domain you used to connect (e.g., .edu, .com, .net), and the type of browser you used). It might also be more specific information about your browsing habits (such as the last time you visited a particular web site or your personal preferences for viewing that site).

Cookies can be saved for varying lengths of time:

• Session cookies - Session cookies store information only as long as you're using the browser; once you close the browser, the information is erased. The primary purpose of session cookies is to help with navigation, such as by indicating whether or not you've already visited a particular page and retaining information about your preferences once you've visited a page.
• Persistent cookies - Persistent cookies are stored on your computer so that your personal preferences can be retained. In most browsers, you can adjust the length of time that persistent cookies are stored. It is because of these cookies that your email address appears by default when you open your Yahoo! or Hotmail email account, or your personalized home page appears when you visit your favorite online merchant. If an attacker gains access to your computer, he or she may be able to gather personal information about you through these files.

To increase your level of security, consider adjusting your privacy and security settings to block or limit cookies in your web browser. To make sure that other sites are not collecting personal information about you without your knowledge, choose to only allow cookies for the web site you are visiting; block or limit cookies from a third-party. If you are using a public computer, you should make sure that cookies are disabled to prevent other people from accessing or using your personal information.

Shopping Safely Online

Why do online shoppers have to take special precautions?

The Internet offers a convenience that is not available from any other shopping outlet. From the comfort of your home, you can search for items from countless vendors, compare prices with a few simple mouse clicks, and make purchases without waiting in line. However, the Internet is also convenient for attackers, giving them multiple ways to access the personal and financial information of unsuspecting shoppers. Attackers who are able to obtain this information may use it for their own financial gain, either by making purchases themselves or by selling the information to someone else.

How do attackers target online shoppers?

There are three common ways that attackers can take advantage of online shoppers:

• Targeting vulnerable computers - If you do not take steps to protect your computer from viruses or other malicious code, an attacker may be able to gain access to your computer and all of the information on it. It is also important for vendors to protect their computers to prevent attackers from accessing customer databases.
• Creating fraudulent sites and email messages - Unlike traditional shopping, where you know that a store is actually the store it claims to be, attackers can create malicious web sites that mimic legitimate ones or create email messages that appear to have been sent from a legitimate source. Charities may also be misrepresented in this way, especially after natural disasters or during holiday seasons. Attackers create these malicious sites and email messages to try to convince you to supply personal and financial information.
• Intercepting insecure transactions - If a vendor does not use encryption, an attacker may be able to intercept your information as it is being transmitted.

How can you protect yourself?

• Use and maintain anti-virus software, a firewall, and anti-spyware software - Protect yourself against viruses and Trojan horses that may steal or modify the data on your own computer and leave you vulnerable by using anti-virus software and a firewall. Make sure to keep your virus definitions up to date. Spyware or adware hidden in software programs may also give attackers access to your data, so use a legitimate anti-spyware program to scan your computer and remove any of these files.
• Keep software, particularly your web browser, up to date - Install software patches so that attackers cannot take advantage of known problems or vulnerabilities. Many operating systems offer automatic updates. If this option is available, you should enable it.
• Evaluate your software's settings - The default settings of most software enable all available functionality. However, attackers may be able to take advantage of this functionality to access your computer, It is especially important to check the settings for software that connects to the Internet (browsers, email clients, etc.). Apply the highest level of security available that still gives you the functionality you need.
• Do business with reputable vendors - Before providing any personal or financial information, make sure that you are interacting with a reputable, established vendor. Some attackers may try to trick you by creating malicious web sites that appear to be legitimate, so you should verify the legitimacy before supplying any information. Locate and note phone numbers and physical addresses of vendors in case there is a problem with your transaction or your bill.
• Take advantage of security features - Passwords and other security features add layers of protection if used appropriately.
• Be wary of emails requesting information - Attackers may attempt to gather information by sending emails requesting that you confirm purchase or account information. Legitimate businesses will not solicit this type of information through email.
• Check privacy policies - Before providing personal or financial information, check the web site's privacy policy. Make sure you understand how your information will be stored and used.
• Make sure your information is being encrypted - Many sites use SSL, or secure sockets layer, to encrypt information. Indications that your information will be encrypted include a URL that begins with "https:" instead of "http:" and a padlock icon. If the padlock is closed, the information is encrypted. The location of the icon varies by browser; for example, it may be to the right of the address bar or at the bottom of the window. Some attackers try to trick users by adding a fake padlock icon, so make sure that the icon is in the appropriate location for your browser.
• Use a credit card - There are laws to limit your liability for fraudulent credit card charges, and you may not have the same level of protection for your debit card. Additionally, because a debit card draws money directly from your bank account, unauthorized charges could leave you with insufficient funds to pay other bills. You can further minimize damage by using a single credit card with a low credit line for all of your online purchases.
• Check your statements - Keep a record of your purchases and copies of confirmation pages, and compare them to your bank statements. If there is a discrepancy, report it immediately.

Evaluating Your Web Browser's Security Settings

Why are security settings for web browsers important?

Your web browser is your primary connection to the rest of the internet, and multiple applications may rely on your browser, or elements within your browser, to function. This makes the security settings within your browser even more important. Many web applications try to enhance your browsing experience by enabling different types of functionality, but this functionality might be unnecessary and may leave you susceptible to being attacked. The safest policy is to disable the majority of those features unless you decide they are necessary. If you determine that a site is trustworthy, you can choose to enable the functionality temporarily and then disable it once you are finished visiting the site.

Where can you find the settings?

Each web browser is different, so you may have to look around. For example, in Internet Explorer, you can find them by clicking Tools on your menu bar, selecting Internet Options..., choosing the Security tab, and clicking the Custom Level...button. However, in Firefox, you click Tools on the menu bar and select Options.... Click the Content, Privacy, and Securitytabs to explore the basic security options. Browsers have different security options and configurations, so familiarize yourself with the menu options, check the help feature, or refer to the vendor's web site.

While every application has settings that are selected by default, you may discover that your browser also has predefined security levels that you can select. For example, Internet Explorer offers custom settings that allow you to select a particular level of security; features are enabled or disabled based on your selection. Even with these guides, it is helpful to have an understanding of what the different terms mean so that you can evaluate the features to determine which settings are appropriate for you.

How do you know what your settings should be?

Ideally, you would set your security for the highest level possible. However, restricting certain features may limit some web pages from loading or functioning properly. The best approach is to adopt the highest level of security and only enable features when you require their functionality.

What do the different terms mean?

Different browsers use different terms, but here are some terms and options you may find:

• Zones - Your browser may give you the option of putting web sites into different segments, or zones, and allow you to define different security restrictions for each zone.For example, Internet Explorer identifies the following zones:
  
  • Internet - This is the general zone for all public web sites. When you browse the internet, the settings for this zone are automatically applied to the sites you visit. To give you the best protection as you browse, you should set the security to the highest level; at the very least, you should maintain a medium level.
  • Local intranet - If you are in an office setting that has its own intranet, this zone contains those internal pages. Because the web content is maintained on an internal web server, it is usually safe to have less restrictive settings for these pages. However, some viruses have tapped into this zone, so be aware of what sites are listed and what privileges they are being given.
  • Trusted sites - If you believe that certain sites are designed with security in mind, and you feel that content from the site can be trusted not to contain malicious materials, you can add them to your trusted sites and apply settings accordingly. You may also require that only sites that implement Secure Sockets Layer (SSL) can be active in this zone. This permits you to verify that the site you are visiting is the site that it claims to be. This is an optional zone but may be useful if you personally maintain multiple web sites or if your organization has multiple sites. Even if you trust them, avoid applying low security levels to external sites—if they are attacked, you might also become a victim.
  • Restricted sites - If there are particular sites you think might not be safe, you can identify them and define heightened security settings. Because the security settings may not be enough to protect you, the best precaution is to avoid navigating to any sites that make you question whether or not they're safe.
• JavaScript - Some web sites rely on web scripts such as JavaScript to achieve a certain appearance or functionality, but these scripts may be used in attacks.
• Java and ActiveX controls - These programs are used to develop or execute active content that provides some functionality, but they may put you at risk.
• Plug-ins - Sometimes browsers require the installation of additional software known as plug-ins to provide additional functionality. Like Java and ActiveX controls, plug-ins may be used in an attack, so before installing them, make sure that they are necessary and that the site you have to download them from is trustworthy.

You may also find options that allow you to take the following security measures:

• Manage cookies - You can disable, restrict, or allow cookies as appropriate. Generally, it is best to disable cookies and then enable them if you visit a site you trust that requires them.
• Block pop-up windows - Although turning this feature on could restrict the functionality of certain web sites, it will also minimize the number of pop-up ads you receive, some of which may be malicious.

Understanding Your Computer: Web Browsers

How do web browsers work?

A web browser is an application that finds and displays web pages. It coordinates communication between your computer and the web server where a particular website "lives."

When you open your browser and type in a web address (URL) for a website, the browser submits a request to the server, or servers, that provide the content for that page. The browser then processes the code from the server (written in a language such as HTML, JavaScript, or XML) and loads any other elements (such as Flash, Java, or ActiveX) that are necessary to generate content for the page. After the browser has gathered and processed all of the components, it displays the complete, formatted web page. Every time you perform an action on the page, such as clicking buttons and following links, the browser continues the process of requesting, processing, and presenting content.

How many browsers are there?

There are many different browsers. Most users are familiar with graphical browsers, which display both text and graphics and may also display multimedia elements such as sound or video clips. However, there are also text-based browsers. The following are some well-known browsers:

• Internet Explorer
• Firefox
• AOL
• Opera
• Safari - a browser specifically designed for Macintosh computers
• Lynx - a text-based browser desirable for vision-impaired users because of the availability of special devices that read the text

How do you choose a browser?

A browser is usually included with the installation of your operating system, but you are not restricted to that choice. Some of the factors to consider when deciding which browser best suits your needs include

• compatibility - Does the browser work with your operating system?
• security - Do you feel that your browser offers you the level of security you want?
• ease of use - Are the menus and options easy to understand and use?
• functionality - Does the browser interpret web content correctly? If you need to install other plug-ins or devices to translate certain types of content, do they work?
• appeal - Do you find the interface and way the browser interprets web content visually appealing?

Can you have more than one browser installed at the same time?

If you decide to change your browser or add another one, you don't have to uninstall the browser that's currently on your computer—you can have more than one browser on your computer at once. However, you will be prompted to choose one as your default browser. Anytime you follow a link in an email message or document, or you double-click a shortcut to a web page on your desktop, the page will open using your default browser. You can manually open the page in another browser.

Most vendors give you the option to download their browsers directly from their websites. Make sure to verify the authenticity of the site before downloading any files. To further minimize risk, follow other good security practices, like using a firewall and keeping anti-virus software up to date